Page Analysis

To view page analysis, click on the URL of the page in Designer, Selector or Comparator. Homepage Analysis can be reached if the site is in validated state. Page Analysis contains five sections:

  • General: General analysis of the URL.
  • Head: Analyzation of the head of the page.
  • Code: Analyzation of the code of the page.
  • Content: Analyzation of the content of the page.
  • Links: Analyzation of the links of the page, including incoming and outgoing links.

Click on the submenus (General, Head, Code, Content, Links) to select a section, or click on the Previous or Next links below the table to navigate to the previous or the next section. The colors indicate the correctness of the parameters:

  • Green: Parameter can be accepted as optimized by WyoSEO.
  • Orange: Natural, no effect on SEO.
  • Red: Indicates issues.WyoSEO suggest to modify these values.

All tables contain 4 different columns:

  • Name: Name of the parameter.
  • Description: Description of the parameter.
  • Value: Possible values of the parameter.
  • Tips: Tips to optimize the parameter.

General

Name Description Value Tips
Page Location of the page.

Available only in page details.

 URL. Informational only.
Site Site URL.

Available only in Homepage Analysis menu.

 URL. Informational only.
Redirect If the page is redirected, the new URL will be indicated. URL. Informational only. Try to avoid from redirects, or use 301 redirect if necessary.
Page Level The location of the page in the hierarchy.

Available only in page details.

 Positive or 0 integer. Informational only.
Last Visit Last visit date of the crawler. Date. Informational only.
HTTP Status Code Status code that the webserver gives back to the page request. Status codes can be found in RFC 2616.

Available only in page details.

 HTTP status code. 200 OK means that the page was downloaded successfully. If 301 or 302 found for all pages, then try to change the www settings on Crawler page.
SEO Friendly URL Indicates whether the page URL is SEO friendly or not. It is SEO friendly, if it contains only letters, numbers and special characters: “-,_,/”.

Available only in page details.

 Yes or No. Use keywords in the page name and avoid parameters, such as ?page=1234.
In an optimized page the value is Yes.
Only with www Subdomain If this value is No, then the site can be reached via the www subdomain and without that as well. For example,http://www.wyoseo.com/ and http://wyoseo.com/ give the same result. Otherwise, this value is Yes.

Available only in Homepage Analysis menu.

 Yes or No. Informational only. Use this information to set the crawler options.
Sitemap File Number of pages in the /sitemap.xml file.

Available only in Homepage Analysis menu.

 Positive or 0 integer. Include all important pages into the sitemap.xml file.
Robots File Links to the robots.txt file, if exist.

Available only in Homepage Analysis menu.

 Link. Create a robots.txt file if does not exist.

Head

Name Description Value Tips
Title Length of the title tag. Positive or 0 Integer. Use about 60 characters long title tags, because Search Engines show about 60 characters in the result.
Title Relevancy Relevancy of the title tag. Positive or 0 integer between 0-100, indicate percentage. A word is relevant, if the body text contains at least twice. Try to reach high values (85-100%), but avoid from keyword lists.
Description Length of the description meta tag. Positive or 0 integer. Use about 150 characters long description meta tags, because Search Engines show about 150 characters in the result.
Description Relevancy Relevancy of the description meta tag. Positive or 0 integer between 0-100, indicate percentage. A word is relevant, if the body text contains at least twice. Try to reach high values (70-100%), but avoid from keyword lists.
Keywords Length of the keywords meta tag. Positive or 0 integer. No limit restriction defined by Search Engines, but WyoSEO suggest to use maximum 300 characters. The optimal is 4-10 keywords per  page.
Keywords Relevancy Relevancy of the keywords meta tag. Positive or 0 integer between 0-100, indicate percentage. A word is relevant, if the body text contains at least twice. It shall reach 100%.
Notes Any other issues investigated during the analyzation of the page header. Text. Correct mentioned issues to reach the No issues. state.

Code

Name Description Value Tips
Page Size Length of the page in bytes. Bytes. Try to keep this value low. The higher the value is, the slower the downloading will be. Values under 100 000 bytes is accepted, but values between 1000 – 25 000 bytes are normal.
Text/Code Ratio Useful content ratio in the page. Float, between 0 and 1. 0.25 means that the 1/4 is the content and 3/4 is the code. Values are categorized as follows:

Tcr < 0.1 : Low

0.1 < Tcr < 0.2 : Poor

0.2 < Tcr < 0.3 : Acceptable

0.3 < Tcr < 0.4: Good

Tcr > 0.4: Excellent

Good and Excellent should be reached.
Standard Indicates whether the W3C standard is set in the page. Set or Not Set. If Set, then the W3C standard will be indicated in the table. If Not Set, then add W3C standard to the page.
Compatibility with Standards If W3C analysis is available, then this will be displayed. If not, click on the Check for Errors link to analyze the page with the W3C analyzer. Positive or 0 integer. Indicates the number of warnings and errors. Reach 0 errors and 0 warnings.
Meta Tag List of additional (except description, keywords) meta tags. Text. Informational only.
Stylesheet List of linked stylesheets. Text. Informational only. Use stylesheets instead of style tags and style parameters.
Google Analytics Code Indicates whether Google Analytics is installed in the page or not. Set or Not Set. Set means that Google Analytics is installed. WyoSEO suggest installing Google Analytics code, because Google provides detailed statistics about visits and visitors.
Table Number of table tags. Positive or 0 integer. Use div tags to build pages instead of tables, however, it is not prohibited to use tables. Building pages using table based layouts is deprecated. Try to include as few tables into the code as possible.
Div Number of div tags. Positive or 0 integer. Use div elements to build site layout instead of tables.
Div/Table Ratio of div tags and table tags. Positive float number.

Inf: infinitive, caused by division by 0.

 The higher, the better. Inf. is excellent.
Table Embedding Degree Shows how many tables are embedded into each other. Positive or 0 integer. 0 means that no table on the page. 1 means that tables are not embedded. 2 means that on the site a table exist that contains an other table. Keep it 0 or at least 1.
Frameset Number of frameset tags. Positive or 0 integer. Deprecated layout feature. Only 0 can be accepted.
Frame Number of frame tags. Positive or 0 integer. Deprecated layout feature. Only 0 can be accepted.
Iframe Number of iframe tags. Positive or 0 integer. Avoid from iframe tags.
Suspicious Iframe Iframes that seems like suspicious. Positive or 0 integer. Some iframes can contain viruses, eg. a 0 length iframe is suspicious. Try to eliminate these.
Image Number of img tags. Positive or 0 integer. Informational only.
Alt Number of alt parameters. Positive or 0 integer. Must be the same as the number of img tags.
Empty Alt Number of alt parameters that exists, but empty. Positive or 0 integer. Must be 0.
Long Alt Number of alt parameters that exists, but too long. Positive or 0 integer. Must be 0.
Script Tag Number of script tags and their length. Positive or 0 integer. Length is indicated in ( ) in bytes. Informational only. Scripts included into the page code do not cause issues, but try to keep the length low by referring to external files.
Script/Code Ratio Ratio of the script length and code length. Float, between 0 and 1. 0.25 means that the 1/4 is the script and 3/4 is the other code. Keep this ratio as low as possible. If scripts are necessary, include only the reference and put the code to an external file.
Style Tag Number of style tags. Positive or 0 integer. It should be 0. Put style definitions into css files.
Style Param Number of style parameters. Positive or 0 integer. It should be 0. Put style definitions as classes into css files.

Content

Name Description Value Tips
Heading Order List of the order of h tags. H tag order list.

‘/’ denotes the root.

 Important rules:

Use only one h1 tag

After a hX tag use hX+1 OR

After a hX tag use h(X-N) tag, where N < X

Where X,N are integers and 1 <= X,N <= 6
Heading Tag List of the number of h1..h6 tags. Positive or 0 integer. Informational only.
Heading 1 Tags (h1) List of the text of h1 tags. Text. Informational only. Put some keywords into the h1 tags, but avoid listing.
Heading 2 Tags (h2) List of the text of h2 tags. Text. Informational only. Put keywords into the h2 tags, but avoid listing.
Keywords (1,2,3 Word(s)) List of 1,2,3 word(s) long keywords ordered by occurrence. See notes below the table for details. Num: Positive or 0 integer.

Kw: Text.

Text[%]: Positive float.

Code[%]: Positive float.

 Informational only. For more information about fields see Keywords Analysis Section on the Reports Help Page.
Highlighting Number of highlighting (strong, b, em, i) tags.

Available only in page details.

 List of Positive or 0 integers. Informational only. Put keywords into strong or em tags to highlight them for search engines.
Strong, Bold, Emphasized, Italic List of the text of strong, b, em and i tags. Text. Informational only. Keywords can be put into strong and em tags. Search engines give more attention to highlighted elements.

Notes for emphasizing tags:

  • Strong: Number of strong tags.
  • Bold: Number of b tags.
  • Emphasized: Number of em tags.
  • Italic: number of i tags.

Links

Name Description Value Suggestion
Base URL Indicates whether the base tag exists in the header or not. The base tag specifies a default address or a default target for all links on a page. Set or Not Set. Informational only.
Links Number of different link types in the page Positive or 0 integer. Informational only.
Link Tag Number of a tags and
area tags.		 List of Positive or 0
integer.		 Informational only.
Internal Links Table Links that refers to other pages of this site. See the notes below this table. List of links and anchor texts. Informational only.
External Links table Links that refers to other pages of other sites. List of links and anchor texts. Informational only.
Actions Table List of action links in the page. List of anchor texts. Informational only.
Links to This Page Table Link anchor texts that are placed on other pages of the site and refer to this page. List of links and anchor texts. Informational only.

Notes for Links:

  • All: Number of links in the page.
  • Internal: Number of internal links in the page. Internal links refer to other pages of this domain.
  • External: Number of external links in the page. External links refer to other pages in other domains.
  • Actions: Number of links that are not referring to pages. For example mailto: links, # links.
  • Empty: Number of links that has an empty href parameter.
  • Nofollow: Number of links with nofollow parameter.